The Fashion Retailer The Fashion Pyramid of brands
Comedian legally changes name to Hugo Boss – important lessons for brands - World Trademark Review
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Italy's artisans anxious as brands Hugo Boss, Max Mara haggle to bridge luxury gap amid Covid-19 | Fashion Trends - Hindustan Times
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Bullish on prospects in nation, Hugo Boss plans more stores, sub-brands | investinchina.chinadaily.com.cn
How Hugo Boss' CEO Is Revamping The Brand To Cater To Gen Z And Millennials